Merchandising
Product and Merchandising Trends in a Post-Pandemic World
The COVID-19 virus has not only transformed the way we live, but its lingering effects could forever change how consumers shop for goods and services and what they deem valuable. While the transition from shopping... more »
Garden Centers’ Response to COVID Outbreak
Wellington Gardens’ spacious property and posted signs helped with customer and employee safety. “We have the advantage of plenty of room to spread our customers out, says Christine Wellington, owner of Wellington Gardens in Brentwood,... more »
Selling More Pots & Planters
The U.S. Chamber of Commerce has reported a growth surge in the garden center industry since early March, likely due to travel restrictions throughout the country. Garden centers are often exempted from local closure orders,... more »
Celebrating, Marketing and Merchandising a Milestone
Last summer, when it was time to select a name for our newest spreading petunia, the launch team behind the Wave brand decided to engage its very-active social media community. We asked Wave Fans on... more »
It’s in the Pantry
As with any industry, garden centers are looking for new ways to generate revenue. And despite a projection of $51 billion in revenue to kick off the new decade (IBISWorld, 2020), now more than ever... more »
Holiday Inspiration
Wolfe Nursery Greensburg, Pennsylvania Steeler Nation is well-represented at Wolfe’s, with holiday gift... more »
100 Years and Beyond
Larson’s Farm was a familiar sight on Route 6 in Bristol, Connecticut, for nearly 90 years. The produce stand, which started on an ironing board, got its start long before highways were numbered. Larson’s has... more »
2019 Merchandiser of the Year Winner
Fun and funky might not be the first words that come to mind when thinking about a garden center — but they’re exactly what Gardens of Babylon in Nashville, Tennessee, is aiming for. “The one... more »
Merchandising and Display Tips & Tricks for Your Garden Center
Garden centers as well as other independent retailers face a unique challenge that sets them apart from typical department stores, big boxes and large chains: With such a specific market and depending on the time... more »
Touring Music City
In June, I had the opportunity to attend the GCA’s Summer Tour in Nashville, Tennessee, where I spent three days touring garden centers not as a customer, as I would have in my previous life,... more »
It’s a Small World After All
While retailers look for new ways to intrigue customers with unique products and events, plants still drive the majority of garden-center sales. And have you noticed? Small is fashionable! Or, at least, it can be.... more »
Sparking More Sales
When spring fever hits, it’s easy to step back and watch the products roll off your shelves. Shoppers are on a mission to color their homes and leave behind a long and dreary winter. But... more »
Videos
News
April 24, 2024
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Westerlay Orchids continues sustainable practices
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