Merchandising

May 2012
Not Your Typical Pop-Up

For a floral design business that focuses heavily on the art of container gardening, Nectar & Company of Macon, Ga., sure has another art form down pat — the art of inspirational merchandising.Need proof? Just... more »

May 2012
Become The Buzz

A lot has been written about all the ways you can get buzz for your business — from putting discounts on your Facebook fan page, to reaching out to mommy bloggers, to offering Groupons.You don't... more »

May 2012
The World’s Largest Hanging Basket

The Garden Corner's Jonn Karsseboom is one passionate guy. He'll be the first to admit that he's also a bit of a daydreamer. Sometimes when you mix those two characteristics, extraordinary things happen — particularly... more »

May 2012
The Consumable Consumable

We've taken them for granted all these years, but they didn't mind. Tasty, delicious, aromatic and oh so versatile, herbs and veggies are good for the mind, body, spirit and business.Edibles bring customers back time... more »

May 2012
Inspiring Through Edible Exhibitions

Whether you are an advertiser, an exhibit designer or a retail store manager, your first set of questions should always be:What is your image? What is your message? Who is your audience/consumer base?We have a... more »

May 1, 2012
Marketing & Merchandising Webinar Now Available Online

If you missed GPN's webinar on "Marketing & Merchandising Ideas from Abroad," you can now view the archived presentation online.In April, Dave Edenfield, president of The Visions Group, presented some of the latest horticulture marketing... more »

April 11, 2012
Dates Set for 2013 and 2014 California Spring Trials

The Steering Committee for the California Spring Trials has announced the dates for 2013 and 2014 California Spring Trials - April 6 to April 11, 2013 and April 5 to April 10, 2014.The Steering Committee... more »

April 2012
Merchandising Step By Step

From coordinated patio accents to container gardening, Pamela Crawford explains why keeping it simple is simply the best way to go as a merchandiser. When it comes to signage and displays, you've undoubtedly heard the... more »

March 2012
Let me explain…

Merchandise Buying In Today's Economy Like many independent garden centers, we here at Countryside Flower Shop & Garden Center, Crystal Lake, Ill., have also witnessed our sales trends mirror industry trends. Compared to 2010, our... more »

March 2012
The Pacific North(b)est Part II

I logged visits to 12 garden centers in three days in the Pacific Northwest. The following photos are just a few things that caught my eye. Part two: the Greater Portland area. I hope you... more »

March 2012
Miniature Waiting Lists

Two retailers explain what makes their ever-popular miniature garden workshops fill up fast every spring. With deserts, mountain ranges and plains between them, Southern California's M&M Nursery and Red Cedar Gardens of Eastern Kansas are... more »

March 2012
Four Season Sales

No longer just a spring thing, the owners of CopperTree Outdoor Lifestyles, Springfield, Ill., have transformed their custom containers into the talk of the town for all four seasons. In the last two to three... more »


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