Mar 10, 2008
Around the IndustrySource: Various

New Creative Enterprises Launches Marketing Program, Other Initiatives

New Creative Enterprises (NCE), a leading designer and distributor of must-have outdoor living and home décor accessories, recently an integrated marketing program that incorporates a customer sales support team, an e-commerce website for wholesale ordering and seasonal product awareness campaigns.

“We’ve been testing and training our new, six-person telephone sales support team since fall 2007,” said Benno Duenkelsbuehler, president of NCE. “In addition, we’re pleased to announce that our new e-commerce website has soft-launched ahead of schedule. We’re planning a full rollout this spring.”

Additional initiatives undertaken by NCE include the company’s strategic decision to streamline its current business model and sharpen the company’s focus on its customers. They are also developing an improved catalog layout using digital technology that will combine all collections in one format.

“We’re removing some of the operational barriers that large corporations tend to create that provide for an impersonal corporate entity,” Duenkelsbuehler said.

For more information on New Creative Enterprises, call (800) 435-1000 or visit their website.


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