Endless Summer Offers Text Tips
The Endless Summer Collection has made maintaining hydrangeas easier via a text message program that provides regular reminders and tips. The digital launch coincides with the recent addition of BloomStruck, the Endless Summer Collection’s newest variety that produces intense rich purple or deep pink blooms consistently throughout the summer months and into autumn.
“Although Endless Summer provides gardeners with the easiest re-blooming hydrangeas to care for, there are still a lot of myths and confusion about what should be done to keep them blooming and healthy,” said Endless Summer spokesman Ryan McEnaney. “Our new text message program provides timely reminders that will maximize the performance of Endless Summer hydrangeas, while also reiterating how easy it is to care for these plants. The end result is beautifully vivid blooms throughout the summer and fall.”
Endless Summer consumers who opt in will receive text messages with tips such as when to begin fertilizing their hydrangeas, best practices for watering and how to prepare them for the winter months. Reminders will be sent at relevant times and tailored to different regions and their respective weather patterns.
“Hydrangeas are one of the most popular plants for people throughout the United States,” McEnaney said. “And while you can basically put them out in the garden or a container and expect them to bloom with little or no effort, a few tweaks can produce even better results. Now those simple tips, which focus on the four most common hydrangea growing faux pas, are just a text away.”
For more information, visit www.endlesssummerblooms.com.
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