TDI Brands Appoints New Leadership
Paula Schmidt has been named Director of Marketing & Business Development and Chris Sternberg has been promoted to Director of Operations of TDI Brands. This comes after the company added a new National Sales Manager position and continues to align its organizational structure.
In her new role, Schmidt will lead all marketing, product development and customer experience efforts; develop and strengthen relationships with home shopping and national accounts; and explore additional business opportunities and channels by researching prospective areas of growth and implementing new strategies to achieve the company’s goals.
Prior to joining TDI Brands, Schmidt was a creative catalyst and innovation strategist for Chicago-based Bamboo Worldwide. She spent over 10 years in various divisions within Kimball International working as a Market Research Manager and as the Director of Market Communications. Over her career, Schmidt has worked with a variety of Fortune 100 to 1000 companies to leverage innovation, branding and customer connections in a full range of industries.
As the Director of Operations, Sternberg will be responsible for leading all financial aspects, including accounting and purchasing, human resources, product quality and warehousing efforts across both the Jasper, Indiana, and New London, Ohio, locations. With this new role, he will work to gain operational efficiencies to better serve customers, strengthen vendor and partner relationships, and minimize costs across the entire organization.
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Sternberg has worked with TDI Brands for over two years as the controller, while also focusing on aligning purchasing and inventory efforts. Prior to that, he spent 12 years at Masterbrand Cabinets working as the Cost Accountant, Lead Senior Cost Analyst of Stock Operations, and, more recently, as the Senior Supervisor of Capital Assets.
For more information on TDI Brands, visit www.tdibrands.com.
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