Mar 13, 2018
Houseplants … One More TimeBy Abby Kleckler

We talked houseplants in the last e-newsletter, and I’m going to bring them up yet again because I’d love to hear from you.

Last time we saw the National Initiative for Consumer Horticulture’s (NICH) first of four #PlantsDoThatInside infographics on the benefits of plants where we live. Now, their second infographic is out and focuses on the benefits of plants where we learn.

This infographic shows research about how the greener a child’s play area, the less severe the symptoms of ADD; and classrooms with plants improve test scores by at least 10 percent. See the complete infographic here.

Then, if my mind wasn’t already wrapped around houseplants, an article from The New York Times is making its way around Facebook, and it’s a great read.

“Plant-Loving Millennials at Home and Work” looks at two 30-somethings who have over 100 plants in their small apartments, a botanic design company that has doubled its houseplant sales, multiple businesses that have green work spaces, and industry veteran Ian Baldwin who reminds us that millennials were responsible for 31 percent of houseplant sales in 2016.

I teased this earlier, but I want you to weigh in. Have you seen a resurgence in houseplants? Who is buying them? How are you marketing them? Let me know at [email protected].

On the Road Again

It’s hard to believe that California Spring Trials is less than a month away. Will you be heading out to the West Coast to see the latest introductions from breeders?

We’ll be keeping you up to date the whole trip, but in the meantime, I wanted to draw your attention to the 2018 California Spring Trials Companion.

If you’re going, you’ll want to use this to help plan the trip. If you’re not, still take a sneak peek at 17 new varieties that’ll hit the market soon.

Cheers,

Abby


Abby Kleckler

Abby is the managing editor of Lawn & Garden Retailer. Contact her at [email protected]





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