What can your garden center do to stand out in a crowded marketplace to develop t brand affinity

April 2020
Does the In-Store Experience Matter?

I recently celebrated my birthday (I defer on saying how old, but suffice it to say that if they actually had a lit candle for each year on the cake, our local fire department would... more »
Creating a Custom POS Solution

April 2020
Creating a Custom Solution

It can be a challenge to find the right point-of-sale (POS) service/system to meet the specific needs of your garden center. Ron Vanderhoff, general manager and vice president of Corona del Mar, California-based Roger's Gardens,... more »
The National Hardware Show (NHS) recently announced that the 75th event will now take place on September 1-3 at the Las Vegas Convention Center in Las Vegas,

April 2020
Taking it Outside

Just like seasons, the outdoor living industry is consistently changing. In order to keep up, home improvement experts, builders, remodelers, industry leaders and professionals need to engage with the industry, empower themselves with the most... more »

April 2020
The Two Roads of Succession: Built to List or Build to Last

As with any good road trip that you are planning, there is wisdom in always “starting with why.” And when embarking on the journey of succession planning, the very same holds true: Why? Let’s start... more »
While apps, websites, podcasts and videos give customers instant advice, it’s up to us to make sure they’re getting the right information.

April 2020
Battling Bad Information

We don’t just sell plants; we sell advice, expertise, experience, years and years of trial and error, and dreams. However, let’s get real, we all know there is a TON of really bad gardening advice... more »

April 2020
5 Minutes with … Stephanie E. Whitehouse

Could you share a little about your background? I went to undergrad for plant science and grad school for weed ecology, both at Cornell University. I was then recruited by Peace Tree Farm, where for... more »

April 2020
Selling More Water Features

"How do I sell more water features in my store?” has to be on the top 10 list of questions I get asked most often. It’s a great question, and the answer is simpler than... more »

March 2020
Time for a Tour

I’ve been spoiled living in western Pennsylvania this winter. As I write this in February, we’ve only just gotten our first real taste of winter with a 5-inch snowfall overnight and more falling throughout the... more »
Wave Purple Spreading Petunia

March 2020
Celebrating, Marketing and Merchandising a Milestone

Last summer, when it was time to select a name for our newest spreading petunia, the launch team behind the Wave brand decided to engage its very-active social media community. We asked Wave Fans on... more »
. But a growing trend across garden centers might not be what customers put in their garden — but rather items kept in the pantry.

March 2020
It’s in the Pantry

As with any industry, garden centers are looking for new ways to generate revenue. And despite a projection of $51 billion in revenue to kick off the new decade (IBISWorld, 2020), now more than ever... more »
Independent garden centers can benefit by joining an ecommerce network.

March 2020
Expanding Ecommerce

Passion, vision and ethics — it helps you visit the homes and lives of your customers and give them what they want and need. As of now, the horticulture industry has really stepped up its... more »
Focusing on your sales potential and initial margins will go a long way toward keeping your operational costs and expenses under control.

March 2020
Keeping it Focused!

Managing a garden center today is challenging in a dynamic, complex, market-driven, highly competitive environment that changes at warp speed dictated not only by external factors, but by weather. While you can anticipate and plan... more »


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