Articles
Set the Table
Pottery Barn, Crate & Barrel, Williams-So-noma you'd have to have been living under a rock the last five years or so not to know who these companies are. Stores like these have really made... more »Braving the California Coast
It is here again the California Pack Trials. If you've gone before, you know how beneficial it is. If you haven't gone, oh, let me tell you... this trip is one you won't forget,... more »Lawn & Garden Retailer Headlines
By John R. Holmes, CAE Have you visited www.ofa.org recently? If you haven't been surfing lately, visit our site soon, and see what's there for you. This page features information about association activities and links... more »Expanding the Birding Concept
One wild bird store owner built his store on a garden center's property. Another sublet land on her property to a small plant store. Still another birding business owner offers habitat-scaping advice to customers who... more »Writing A Successful Business Plan
Although traditionally considered an exercise for larger companies, business plans today are strategic tools not only for obtaining financing, but for forming alliances, recruiting key employees and managing external relationships for any size company. It... more »California Dreamin’
Here at Lawn & Garden Retailer it's Pack Trials time. (For those of you uninitiated in the California Pack Trials, turn to page 62 for a primer and a listing of exhibiting companies.) Even though... more »Dahlias, Dollars and The Dump
Things are looking rosy for recycled products. From planters to picket fences, garden hoses to lumber, paving stones to garden edging, gardening products made from renewable resources have blossomed into higher and higher sales each... more »Dream Your Customers’ Dreams
Differentiation from the mass marketers is the path to financial success for the independent garden center (IGC) something we all know intuitively, but it is sometimes difficult to articulate to the consumer. Annuals, the... more »Trade Shows of the Gift Market
To provide the most beneficial information to help develop or keep your gift section fresh and specialty oriented, we asked the sponsors/managers of the gift shows here in the states to provide the five Ws... more »Going for the Gusto
Remember that person on your block who always had an extravagant garden full of big blooming flowers; garden flags hanging from the porch; fancy trellises and containers placed here and there; garden ornaments all over... more »Prioritizing Profit
For most garden centers, green goods is the largest single department. It stocks the most products and takes up the most square footage. But what about profit? How do green goods compare to other departments... more »In the Bag
When it is time for a customer who has just spent a fair amount of money in your store to check out, what kind of bag or box should you give them? Something that small... more »
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