Articles

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Working the Chain Gain

Between Martha Stewart's legal troubles, striking grocery workers in California and a ruling to block Target from building in an upscale Atlanta suburb, there's been a lot of backlash about the chain stores in the... more »

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Optics 101

As a garden center, you likely sell bird feeders, birdbaths, and plants that attract birds and butterflies. But, if you do not stock binoculars, you are missing out on the opportunity to earn loyalty within... more »

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Simple Container Gardening

By now, every one of us knows that container gardening is the current big hit amongst consumers. We have been slowly learning that customers have less and less time on their hands and want the... more »

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Credit and Debt Collection Collection

You'd think the goal for the credit and collection department is to find ways to reject new customers and drive away old ones, based on the use by most of their representatives of traditional DSO... more »

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LAWN& GARDEN RETAILER HEADLINES

Trends at IPM The 22nd International Plant Fair (IPM), held in Essen, Germany, drew about 1,350 exhibitors from 37 nations and 58,144 attendees, with good representation from the United States in exhibitors such as OFA,... more »

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Costs and Benefits of Advertising

Why would a company pay $7,667 per second just to air a commercial? Most likely to speak to the largest audience of potential customers. Advertisements help to ensure that customers are reminded to buy and... more »

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Fishing For Answers

If you are ready to add fish to your water gardening department or just thinking about it, there are several things, head to tail, that you need to take into consideration before diving into the... more »

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Designer Quality

Better Homes and Gardens can do it, Martha Stewart can do it (is she a bad reference now?), so why can't a garden center? As we all know, people love to decorate their homes with... more »

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Obstructures: Dozers, Docks and Smiling Pumpkins

My friend Sue Murdock at Goebbert's Market and Garden Center in South Barrington, Ill., is a master at product presentation. When I opened the beautifully decorated holiday box she sent me this past season, the... more »

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Stone: For More than Just Landscaping

A few years ago, I helped my dad lay about 3 tons of small (approximately 2-inch-round) plain stones around his pool. Every few feet or so we added a little design — almost like a... more »

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Money, Marketing, Merchandising and New Plants

Imagine increasing your store's sales by 10, 15 even 30 percent. This may sound like too much hocus-pocus, and yet maybe, just maybe, you can. What is required is not magic, rather a simple re-evaluation... more »

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Who Has the Power?

Let's face facts... we've been a production-driven, male-dominated industry from time immemorial. Now, I'm not suggesting that this fact, in and of itself, is problematic. My concern is that there's a wide and growing disconnect... more »