Marketing
Let Me Explain…
... why hosting a farmers market in the dead of winter makes business sense for Russell's Garden Center.A farmers market at Russell's Garden Center was a long time dream of third generation owner, Lewis Russell.... more »The Garden-to-Table Garden Center
Empower your customers and establish your garden center as a leader in your community's garden-to-table movement with necessary workshops and events.As more people are becoming aware of where their food comes from and how it's... more »Making A Scene
With extra in-store promotions and recent breeding innovations, orchids are experiencing a revival that's worth your customers' attention.For brown thumbs and new homeowners, orchids can give off an intimidating vibe. To them, their delicate and... more »Giving Thanks
Pairing together the technology you have at hand with a simple "thank you" note can go a long way in helping you pinpoint and retain your best customers.There has been a great deal of talk... more »Let me explain…
... why a bank from the Pacific Northwest can teach you how to make your business more memorable.Like leaders and owners in any industry, those of you running garden centers are in a constant battle... more »Socially Focused
Looking for some one-on-one time with your customers, but unsure of the best way to do it? North Haven Gardens found a way through Facebook and focus groups.At North Haven Gardens (NHG), we feel that... more »A More Direct Mail
By filtering down your customer list, direct mail can have a cost-effective reach and return for your garden center.When you live in a rural part of the country where there are generally more cows than... more »Making It Matter
While starting a blog may take only a few minutes, maintaining your garden center's blog takes dedication and professional content to keep your customers returning for more.People are asking how Mahoney's Garden Centers came to... more »Better When Bartered
Looking to give your garden center's layout a little extra oomph but don't have the extra cash to make renovations? Barter your space for some much needed improvements.Look around your garden center. It's nothing but... more »Meeting Face to (Face)book
Facebook is providing invaluable tools for small businesses like Garden*Hood. Still in its infancy, this Atlanta retailer has recognized Facebook's intimate, hands-on approach when establishing meaningful relationships with its customers.When the owners of the garden... more »It’s More Than 140 Characters
With social media taking the marketing world by storm, it's easy to resist its methods, but don't ignore its impact.If my alarm clock radio woke me one morning with news that Twitter went "poof" and... more »Publishing Success
Today, garden centers can easily collect and send targeted educational materials to a publisher to generate highly customized print or digital content.This past year saw significant changes in the publishing world. And while large bookstores... more »
FREE PRODUCT INFORMATION
Get fast and free information about the products and services featured within the magazine »
Videos
News
December 7, 2023
Pantone selects Peach Fuzz as its 2024 Color of the Year
December 7, 2023
USDA: Hired workers down and wage rates up
December 6, 2023
NGB reveals 2024 Green Thumb Award winners
December 5, 2023
Plantpeddler announces Poinsettia Variety Day 2023 results
December 4, 2023
Bailey honors brand licensee partners with award
December 4, 2023
NGB adds 2024 intros to its ‘New Plants’ program
December 1, 2023
