Marketing
Pantone Marsala is 2015’s Color of the Year
Pantone chose PANTONE 18-1438 Marsala, a naturally robust and earthy wine red, as its color of the year for 2015. "While PANTONE 18-3224 Radiant Orchid, the captivating 2014 color of the year, encouraged creativity and... more »Retailers’ Top Products Hosted by The Garden Center Group
The Garden Center Group has announced it will be in search of the best new products for retail at three trade shows this winter: MANTS 2015, in Baltimore; TPIE 2015, in Ft. Lauderdale; and New... more »
Looking for Local
Let's set the scene: A young married couple just moved into their first home in a big new city. The boxes are unpacked and things are starting to come together ... on the inside. The... more »Suntory Debuts Online Film Series
Suntory Flowers has launched a new film series that captures the passion, dedication and even danger behind plant breeding. The four Hollywood-style short films show how plant explorers worldwide risk life and limb to climb... more »
Former BHG Editor Joins Costa Farms
Costa Farms has hired Justin Hancock to fill the newly created position of consumer marketing and digital specialist. Hancock had been the digital content manager and garden editor at Better Homes and Gardens.According to Maria... more »
Take a Look Around
In January 2012, Google officially launched its Business Photos program 360-degree interactive panoramas of the interiors of businesses. These panoramas can be seen on Google Maps and Google+ Local pages. They can also be... more »
A Customer’s Worth
When you understand the long-term customer value, you know that it's worth it to invest time, money and effort bringing in and keeping customers. Over a period of weeks, months or even years they will... more »
Planning a Town Takeover
What do you get when you put together a holiday plant promotion, a civic donation and a fun media event? This past December, we at Skagit Gardens, a wholesale grower in Mount Vernon, Wash., decided... more »
Planning in Pink
Pink cleats, pink gloves, pink wristbands and pink socks. Turn on any NFL game during the month of October and one thing's clear it's Breast Cancer Awareness Month. But what about the rest of... more »Farmer’s Markets Continue to Grow
On Friday at a kickoff to National Farmer's Market Week, Agriculture Deputy Secretary Kathleen Merrigan announced there was a 9.6 percent increase in National Farmers Market Directory listings.The U.S. Department of Agriculture's directory, a database... more »
Inspiration In Numbers
At Bauman's Farm & Garden in Gervais, Ore., we have partnered with two local businesses Red Bird Restorative Gardens and Autumn Leaf Landscaping Company to create an inspirational retail concept that connects home... more »
Burpee Home Gardens Hits the Road with Healthy Living, Home Grown Message
Building on its mission to help educate people on healthy living and home-grown garden success, Burpee Home Gardens recently unveiled its new "Grow Anywhere Tour" and the new Burpee food truck.The Burpee food truck will... more »
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April 24, 2024
Teachers to take field trip to explore horticulture
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That Flower Feeling names 9 to marketing committee
April 23, 2024
