March 2015

Outside the Vines: The Scent of a Consumer

Aromatherapist and perfumer, Tedd Neenan, asks the right questions to help customers make a personal and scentsational perfume.

Customer Lifetime Value: A Philosophy for Now and the Future

Have you ever seen or read about the hordes of people camped outside an Apple Store or an Apple affiliate retailer such as Best Buy for days in advance of a new product release, just so they can be on... more

Your “Year of” Easy Ideas

National marketing campaigns can help make your job easier.

Goodbye Fence, Hello Garden

TV personality and landscape designer Jamie Durie recently sat down with Lawn & Garden Retailer to explain why vertical gardens are no longer just for commercial buildings and high-end homes; they are perfect for your customers' backyards.

Fairy Gardening For Real

These four reasons to embrace miniature-gardening plants and hardgoods should drive the category in your garden center.

5 Keys to Captivating Displays

Discover easy tips for great merchandising that can attract customers, boost sales and allow you to exercise your creativity.

Selling to a New “Gardener”

Consider the potential of mixed containers and packaged plant collections in a new and changing marketplace.

Bigger Isn’t Better

It's no secret there is an abundance of options when you turn on the TV. And it's common conversation among my friends (and even coworkers) that my TV diet is almost exclusively news and reality shows... more