CAST to Become California ‘Summer’ Trials in 2021

Jul 13, 2020
CAST to Become California ‘Summer’ Trials in 2021

The California Spring Trials is set to return in 2021, only this time it will be officially known as the California Summer Trials. Scheduled dates for the new summer trade event are Wednesday, June 23 through Sunday, June 27, 2021.

Seeking to help stimulate attendance of brokers, growers and retailers, the change in date was a direct response to requests from the broker community. Many brokerage companies felt that a June event more aligned with their schedules to travel away from their territories to learn about the new plant and programs.

June trial dates will allow brokers, growers and retailers to all attend at a slower time of the year while still being early enough in the season for quality grow-outs and presentations.

CAST to Become California ‘Summer’ Trials in 2021

 

CAST, one of the most important industry events of the year, is the best opportunity for breeders to showcase their full lineup of new genetics. The early summer dates also allow for a larger diversity of crops, such as perennials and heat-loving annuals, to be shown under more normal growing climates.

Another major benefit to brokers is that the later calendar occurrence will allow breeders to have fully completed programs for the following season and will happen just before their extensive summer travels to present new programs begin.

Breeding companies currently set to participate in the new CAST next year include:

  • American Takii
  • Ball FloraPlant
  • Beekenkamp
  • Danziger
  • Darwin Perennials
  • Dümmen Orange
  • Green Fuse Botanicals
  • Hem Genetics
  • Kieft Seed
  • Monrovia
  • PAC Elsner
  • Pacific Plug & Liner
  • PanAmerican Seed
  • PlantHaven
  • Prudac
  • Royal van Zanten
  • Schoneveld Breeding
  • Selecta One
  • Suntory Flowers
  • Syngenta Flowers
  • Think Plants
  • Vivero International
  • Westhoff




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