First-ever Outdoor Design Days to run concurrently with Fall Market, DISCOVER ADAC
International Market Centers (IMC) recently announced it will offer a triplicity of design sourcing opportunities in Atlanta this September, with the new Outdoor Design Days and Fall Market at AmericasMart Atlanta running concurrently with DISCOVER ADAC at the Atlanta Decorative Arts Center (ADAC).
Together, these events intend to offer buyers a “three-shows-in-one” dual-venue design opportunity: Fall Market and Outdoor Design Days run Sept. 18-20 at AmericasMart Atlanta; DISCOVER ADAC runs Sept. 19-21 at ADAC.
“We are pleased to extend our existing design sourcing opportunities to encompass even more resources for retailers and designers with the introduction of Outdoor Design Days,” said Bob Maricich, CEO of IMC. “IMC is committed to growing the breadth and depth of product categories to help our buyers succeed.”
Outdoor Design Days – an extension of Casual Market Atlanta launching at AmericasMart in July – provides an additional opportunity in September for buyers to visit AmericasMart’s 50-plus casual/outdoor furnishings showrooms. Outdoor Design Days also will offer CEU-accredited education hosted by the International Casual Furnishings Association (ICFA).
“We are excited to expand on the successful partnership between IMC and ICFA,” said Jackie Hirschhaut, ICFA executive director. “Outdoor Design Days gives designers and retailers a second buying and educational opportunity to augment the inaugural Casual Market Atlanta in July.”
This new, third addition to the sourcing opportunities available in Atlanta this September taps into the heightened consumer interest in decoration of outdoor spaces. In fact, an independent survey conducted by ICFA shows that 54% of Americans plan to purchase new furnishings and decor for decks, yards and patios this year, with consumers now spending an average of nine hours per week outdoors, up from seven hours per week in 2022.
All trade registrants for Outdoor Design Days, Fall Market and DISCOVER ADAC will have access to ADAC’s 1,200 lines and 65 high-design home décor, lifestyle and furniture showrooms in Buckhead and AmericasMart’s 400+ Open Year-Round showrooms displaying nearly 2,000 lines in home décor, lifestyle, gift and apparel in Downtown Atlanta.
Beyond exhibits, each of the three events will offer a series of complementary educational and networking events. To facilitate travel between both locations, IMC will provide free shuttle buses between the two campuses on overlapping market days, Sept. 19-20.