General Tools & Instruments Acquires Garden Weasel
High Road Capital Partners recently announced that its portfolio company General Tools & Instruments has acquired Garden Weasel, a provider of specialized lawn and garden tools, from Faultless Brands.
The acquisition comprises Garden Weasel’s assets, trademarks, patents, and related intellectual property, including the Garden Weasel, Garden Claw, and WeedPopper and other cultivators, weeders, edgers, nut gatherers, and hand tools with distinctive red handles. Launched in the U.S. in 1975, Garden Weasel products are sold primarily in hardware stores, farm and fleet stores, home improvement centers, and by big box retailers.
“General Tools’ addition of Garden Weasel extends the company’s leadership in the specialized hand tools market and expands its reach into lawn and garden products,” said Jeffrey Goodrich, High Road partner. “The current stay-at-home environment is contributing to a surge of interest in gardening. Garden Weasel, as a familiar and trusted brand, is well suited for the times.”
“Garden Weasel is known for premium quality and durable products, which complement our portfolio of award-winning products,” said Ralph Mallozzi, president and CEO, General Tools & Instruments. “We see a tremendous opportunity for the company by enhancing marketing, developing innovative new products and line extensions, and broadening distribution.”
For more information, visit General Tools at www.generaltools.com. High Road Capital Partners can be found online at www.highroadcap.com
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