Wave brand partners with Anne Geddes for postcard collection
To celebrate its 30-year anniversary in the gardening industry in 2025, Wave petunias collaborated with iconic photographer Anne Geddes on an exclusive artistic print of babies nestled among colorful Wave petunias.
The partnership also sparked a nationwide retail sweepstakes over the summer, with the winner receiving an amazing cash prize package this September.
Now, to commemorate the collaboration, Wave x Anne Geddes have partnered once more to launch a limited-edition boxed postcard collection featuring the exclusive Anne Geddes print, as well as individual scenes from her Wave-inspired artwork. The postcard collection will be available in 2026 online through the Wave merch store.
“To everyone who participated in the Wave x Anne Geddes sweepstakes, your effort helped create the most memorable year yet celebrating Wave’s 30 years,” said Sarah Makiejus, global marketing manager at PanAmerican Seed and Wave brand manager. “A special thanks to our tremendous partner, Anne Geddes, for creating her unique artwork that truly represents the essence of Wave. It’s all about fun color, new growth and life’s possibilities.”
Wave fans can own a part of the 2025 celebration by purchasing the deluxe
boxed package through the merch store online.
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