Tilly, Agway Cape Cod Launch Design Partnership
Online landscape design company Tilly and Agway of Cape Cod, a third-generation lawn, garden, and pet supply business, have announced a strategic design partnership in time for the busy spring gardening season.
Tilly, whose remote landscape design services are available nationwide, is an ideal partner for Agway, who has long been looking for an affordable landscape design solution that can offer high-quality design to their customers.
With the partnership in place as of April 1, the Agway team will be able to focus on their customer experience and sales. When a customer’s questions lean toward in-depth design advice, Agway can refer them to a reliable and reputable partner with extensive experience in the Northeast. The customer’s journey will be completely personalized with an introduction from Agway to Tilly, co-branded web experiences, and Agway coupon codes for clients within their final design packages to help them execute their design.
The Tilly design team is composed of landscape architects and landscape designers across the country who specialize in specific zones. The company was co-founded by Blythe Yost, a landscape architect who is the principal of two design companies in the New York area. The launch of Tilly addressed her passion to bring high-end design to more homeowners through Tilly’s affordable prices and remote format. Since launch, the online company has designed in 44 states and has reportedly been scaling quickly.
Agway of Cape Cod has experienced a large increase in traffic as home sales soar throughout the area and gardening increases in popularity. Diversifying their product mix to include a wide array of gardening and yard supplies as well as high quality pet products has been key to their continued growth. The partnership with Tilly extends their services and will help set their customers up for successful home improvement projects.
“Having partnered with Tilly on my own yard, this is the landscape design solution we’ve been waiting for. We are excited to offer Agway customers such a high-end service at an affordable rate, knowing they are in great hands with Tilly!” says Jessica Thomas, co-owner, Agway of Cape Cod.
“We’re thrilled to partner with Agway and look forward to supporting them this spring season and beyond,” says Yost. “Partnering with nurseries and garden centers is a natural extension for Tilly as we continue to grow and scale.”
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