National Garden Bureau Announces “Year of the” Crops for 2014
National Garden Bureau, the non-profit organization promoting gardening on behalf of the horticulture industry, is pleased to announce the three crops that will be featured in its 2014 “Year of the” program.
For annual flowers, 2014 will be the Year of the Petunia. For vegetables/edibles, it will be the Year of the Cucumber. For perennials, it will be the Year of the Echinacea.
As always, selected crops are easy to grow, genetically diverse with a lot of new varieties to choose from. Breeders, growers, brokers and garden centers are urged to consider these flowers and plants when planning for the 2014 season as the publicity generated from this program is substantial. To view the publicity generated from the 2013 and 2012 programs, visit the National Garden Bureau website and click on “Press Room” (http://www.ngb.org/press_room/index.cfm).
By November of this year, National Garden Bureau will have photos of numerous varieties of all three crops (provided by our members) posted on our website. NGB also provides PDFs of fact sheets, flyers, handouts, signage etc. After November 1at no charge from the NGB website. These tools will help the home garden industry promote the
crops to consumers and encourage gardening with these specific crop classes.
Garden writer publicity will begin in September 2013. Consumer publicity will begin in January 2013.
For more information about this program and/or membership in National Garden Bureau, please contact Diane Blazek at [email protected].
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