Monrovia releases Weekend Project Guide for home gardeners
Monrovia has released a new Weekend Project Guide to help spark creativity for your customers. The new digital guide is packed with project ideas gardeners can tackle in a weekend, as well as plant recommendations for different design styles or location needs.
“Our research shows that gardeners are taking on smaller projects, with a focus on the front yard,” said Katie Tamony, chief marketing officer and trendspotter at Monrovia. “Giving customers an easy place to start helps them with purchasing decisions. These flexible and easy-to-follow designs can help them kick off their project and encourages multiple plant purchases.”
The guide features three beautifully illustrated designs including an easy-care container, romantic cottage corner, or a drought-tolerant entryway. Specific plant information is included with alternative choices for more design flexibility.
Monrovia’s Weekend Project Guide is great for ideas, insights, and content for garden centers and their customers. Access the guide here.
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