P. Allen Smith Premieres Product Lines
P. Allen Smith recently launched several new product lines at the Independent Garden Center Show, which took place Aug. 17 to 19 at Chicago’s Navy Pier. This is the first time he will offer his own products directly to retailers and consumers. The lines include :
- Platinum Collection of annuals and perennials from Proven Winners
- Edibles from the Berry Family of Nurseries, beginning with six varieties of blueberries available Spring 2011
- Holiday Collection, wreathes and greenery from the Berry Family of Nurseries
- Garden Home Structures from Yardistry
- Garden Home Collection of eco-friendly hanging baskets from Good Earth Manufacturing
- Garden Home Recipe Card Decks, including new versions for bulbs, roses, and herbs and veggies, along with the original Container Gardens Deck, now in its sixth printing
- P. Allen Smith’s Garden Favorites, expanded bulb collection from Van Bloem Gardens after the launch of successful test markets in 2010
“We are listening to our audience, and they are telling us they want more of Allen’s advice and thoughts on everything from planting roses to cooking with items from the garden to entertaining,” said Mimi San Pedro, chief operating and marketing officer for Hortus Ltd., which oversees marketing for the P. Allen Smith brand. “These new products are a way for us to extend Allen’s brand beyond solely the garden and help consumers create their own garden home lifestyle.”
For more information on these products, visit www.pallensmith.com.
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