Management

March 13, 2013
HGTV Network Debuts New Website

Scripps Networks' HGTV has launched HGTVGardens.com, a website designed to inspire, inform and engage gardening enthusiasts.The website is designed for beginners and professionals, and offers expert guidance and an online community of gardeners to support... more »

March 2013
A Customer’s Worth

When you understand the long-term customer value, you know that it's worth it to invest time, money and effort bringing in and keeping customers. Over a period of weeks, months or even years they will... more »

March 2013
Let Me Explain…

In case you haven't noticed, we are still chugging through an economic downturn. If you're like me, doing more with less is always a top priority. This approach can be especially true when managing your... more »

February 26, 2013
Griffin Targets IGCs

Griffin Greenhouse Supplies recently announced it will expand the retail division of its lawn and garden business, with emphasis on independent garden centers. The company will add new staff, as well as new product lines... more »

February 13, 2013
Proven Winners Plans Large Consumer Ad Campaign

This spring Proven Winners and Proven Winners Color Choice will kick off the largest consumer campaign in the history of the company.Print, radio, celebrity sponsorships and online components have all been selected and timed to... more »

February 12, 2013
OFA, Ball Commit to 2013 America in Bloom

OFA – The Association of Horticulture Professionals and Ball Horticultural Co. have made early-year commitments to be lead sponsors of the America in Bloom program in 2013."OFA is committed to supporting the horticulture industry," said... more »

February 6, 2013
HGTV Home Plant Collection Adds Canadian Shrub Grower

The HGTV HOME Plant Collection announced its first Canadian shrub grower partner for its 'Smart & Stylish' Shrub line: Willowbrook Nurseries of Fenwick, Ontario, Canada. The container nursery and perennials grower was chosen for its... more »

February 6, 2013
Suntory Mandevilla Gets TPIE Award

Based on popular vote by show attendees, the Pretty Deep Red mandevilla variety from Suntory Flowers' Sun Parasol group won the Favorite New Flowering Plant award at the Tropical Plant Industry Exhibition (TPIE) in Fort... more »

January 16, 2013
FPO Contributes to Cut Flower Market, Consumer Research

The Board of Directors of the Flower Promotion Organization (FPO) has authorized the donation of $600,000 to the Floral Marketing Research Fund (FMRF) and $300,000 to the PR Fund at the Society of American Florists... more »

January 8, 2013
New Centralized Spring Trials Reservation Website Debuts

OFA has launched the official central reservation website for the 2013 California Spring Trials, to be held April 6 to 11.This year, more than 30 companies are exhibiting at 19 locations. Attendees can arrange appointments... more »

January 2013
Let Me Explain… The Five Elements of Small Business Success

I think the toughest part about keying in on five steps or elements of small business success is identifying which elements to eliminate. I started the list with 16 key components and began to refine... more »

January 2013
The Harley-Davidson Effect

Despite what you hear on the 24-hour news cycle, things are improving (slowly). We are definitely in a pattern of one step forward and a half-step backward. Not only is the green industry beaten and... more »