Aug 7, 2025
Floriexpo 2026 to include “Seed to Stem” pavilion

Floriexpo has announced the launch of Seed to Stem, a new pavilion dedicated to the future of floriculture. This new initiative, debuting at Floriexpo 2026, taking place May 27-29, 2026, in Ft. Lauderdale, Florida, will serve as a platform connecting flower breeders directly with the industry’s most influential buyers and stakeholders.

The Seed to Stem pavilion is designed to be the epicenter where breeding meets business. It offers a stage for breeders to showcase the next generation of blooms, highlighting innovations in genetics, longer vase life, unique hues and sustainability-driven traits.

“The floral industry is constantly evolving, and the Seed to Stem pavilion at Floriexpo 2026 is our commitment to fostering that innovation,” said Bob Callahan, president and CEO, Floriexpo. “This dedicated space will be a pivotal meeting point where the future of floriculture is not just discussed, but actively shaped by the breeders themselves, connecting their groundbreaking work directly with the market’s biggest buyers.”


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