Social Media: Get on Board!
This year’s ANLA Management Clinic, which took place Jan. 31 to Feb. 3 in Louisville, Ky., featured all the networking and educational opportunities the event is known for, with a few extra perks: This year, there was a huge focus on social media. The staff of Lawn & Garden Retailer and GPN had an opportunity to share our expertise with new users and exchange tips and best practices with more seasoned social media marketers in the industry. It was an exciting time for those of us interested in being on the cutting edge! (You can check out the stream of clinic tweets by searching Twitter for #anlamc.)
If you missed the clinic or want more information on the topic, Suzi McCoy of Garden Media Group will provide a follow-up on her well-attended Management Clinic session on social media with a webinar that provides basic training on how to begin marketing and communicating via Facebook and Twitter.
She will share real-life examples of successful social media efforts and show how it works for her clients and her company and how you can make them work for you. The one-hour webinar will take place at 3 p.m. EST on Thursday, March 25. For more information and to sign up, visit https://www1.gotomeeting.com/register/388374393.
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