March 2017

Handcrafted Buzzwords

Today, there are more than 1.7 million active sellers on Etsy, an e-commerce website geared toward creative entrepreneurs. The products are often described as unique, handmade, one of a kind and artis... more

Building a Better Retail Environment

Recent eye-tracking research offers valuable data on how your customers shop from the minute they pull into the parking lot until the minute they leave the store.

The Garden Retail I Dream Of

It wasn’t until I began helping my flute teacher in her garden as a way to pay for my lessons that I discovered the thrill of a freshly weeded vegetable patch or the excitement of transplanting rose... more

Open for Business

Two very different stories with one similar theme, the owners of Groovy Plants Ranch in Ohio and Piedmont Feed and Garden Center in North Carolina recently purchased retail operations to fuel their passions.

Inspect, Detect & Protect

Encourage customers to look for problems in their gardens early, and use these tips to help them solve any potential issues.

Out of This World

Are you looking for some new ideas before spring? We visited a handful of garden centers in “Space City.”

Keep an Eye on Shrub Trends

These four characteristics can help you determine what might be flying off your shelves in 2017 and beyond.

French Fries with the Hummingbird Feeder

Increase add-on sales and provide educated recommendations in your birding department.

When a Display is Not Just a Display

While stuck on long flights I bring garden magazines and devour them from the ground up. They still motivate even this old “been there, seen that” nursery worker turned garden designer. With so mu... more

Maximize Your Email Marketing

As your customers are inundated with emails, find out what elements you should include.

It’s OK to Fail ( … a Little)!

Small businesses are always looking for competitive advantages over their major competitors. And it’s getting tougher to find these. In many cases, the products in both their assortments come from t... more

Outside the Vines: A Sense of Place

Kramerbooks & Afterwords Café is a staple in Washington, D.C., serving tourists, college students, politicians and more. Now with a change of ownership, Steve Salis, president and director of Kr... more

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