November/December 2015

Outside the Vines: Surprise & Delight

Tell a story. Every retailer has its own story: its own history, its own merchandise, its own staff. It's not news to you that telling your story is what sets you apart from the competition, but the c... more

Great Expectations

My wife and I just returned from another "once-in-a-lifetime" 23-day adventure starting in Switzerland, then an eight-day river cruise down the Rhine River through Germany and France, followed by a fo... more

Customer Service Touchpoints

Make every connection with every customer at your garden center count.

Heating Up

During the hot summer months, garden centers across the country brought their A-games. Here are some snapshots from retailers on the GCA Summer Tour, Cultivate Retail Road Show, and IGC East and IGC Chicago Bus Tours.

Tiny Gardens Create Big Retail Opportunity

Stick with a simple recipe to elevate your tiny garden program.