Jul 13, 2011
H&GS and Master Nursery form strategic allianceSource: TrueValue

Home & Garden Showplace and Master Nursery Garden Centers have announced a strategic alliance, which aims to deliver significant value to the respective cooperative’s retailers. Home & Garden Showplace, a business unit of True Value, will align its insight for product assortments and offerings as well as the growth opportunities and merchandising power along with Master Nursery Garden Centers.

“I anticipate this alliance with True Value will prove very beneficial to our members,” said Bill Jameson, president and CEO of Master Nursery Garden Centers. “It’s a classic example of the kind of win-win relationship that Master Nursery seeks to establish. In particular, True Value’s network of 12 regional distribution centers will allow us to better serve members in many regions of the country.”

The alliance will directly and immediately benefit Master Nursery retailers by providing Master Nursery Garden Centers the opportunity to purchase from among True Value Company’s 60,000+ warehouse-stocked products. For current Home & Garden Showplace retailers, the alliance will bring the ability to participate in Garden Elements, a proprietary program of Master Nursery Garden Centers including both a branded annual program and a new line of organic plant foods.