Pohmer

Why You Should Never Listen To Your Customers
Why You Should Never Listen To Your Customers

It's not what you think! Don't abandon your customers — just know when to stop paying attention to their short-term needs and use your expertise to start looking toward the future.Is Pohmer losing it again?... more »

April 2010
Pareto’s Principle Rocks!

The "80/20 rule," first identified by an Italian economist in 1906, says investment and results are disproportionately related. Who knew a concept developed more than 100 years ago could still ring so true?I think there... more »

March 2010
The Road We’re On

"If you don't know where you're going, any road will get you there." Lewis Carroll, author of Alice's Adventures in WonderlandMost of you made a number of hard decisions going into spring 2009, decisions necessary... more »

March 2010
When Opportunity Knocks…

Emerging from the recession are new, grounded consumers, and no industry is better positioned to resonate with their values than ours. Do you know how to get in step with them?The classic definition of insanityis... more »

February 2010
Will We Ever See the “Good Old Days” Again?

Times are changing, and so are consumers. These changes could offer opportunities your business never had in the past... Are you ready to take advantage of them?I think we can all remember some time in... more »

Learning from the Marines
Learning from the Marines

There's a lot to learn from Marines' leadership and management training and practices, things that you can adopt and use in your personal and professional development.It's often said management skills can be taught, but leadership... more »

Making Dreams a Reality
Making Dreams a Reality

Ideas are swirling around the industry to collaborate on a nationwide grassroots marketing campaign — instead of competing against one another for business.Dreams that have conviction and passion behind them have a chance to become... more »