Ice cream shop owners, Anthony Sobotik and Chad Palmatier, promote working with and purchasing ingredients from local shops.
Anyone who turned on their TV from early November through Christmas Day was bombarded with commercials touting virtually every product and service known to man. (And I believe there was a plot among t... more
Shoppers now expect more than satisfaction. They want an experience, and it is your job to create just that.
Interested in offering an alternative to cash, check or charge? ApplePay, Google Wallet, BitPay, CoinBase and Dwolla are a handful of talked-about options, but some are more viable today than others.
These garden centers have maximized the space near the road to catch the eye of potential shoppers as they drive past.
If consumers want eco-friendly gardens, you want ways to merchandise these products. Three authors explore thriving environmentally friendly techniques.
With shoppers focusing on eco-friendly gardening, water-wise plants have the potential to be some of your top sellers.
When's the last time you heard the cha-ching of a cash register? I'm not talking about making the sale, but about the sound itself. A recent shopping trip got me thinking about point-of-sale (POS) sys... more
Clark Hermanson, garden center manager at Pesche's Garden Center in Des Plaines, Illinois, has five tips for scaling up your scaled-down offerings.
Why marketing you is a great way to market your garden center
Using today's technology is imperative if you want to attract project-oriented shoppers.
Combat complacency and keep your family-owned garden center invigorated for years.
Motivating meaningful change can improve the culture of your business.
Establish and communicate your value proposition, create relevancy for both your products and your store for the consumers in your individual market, and be authentic and real (i.e. tell your story).
Portland brewers concoct just the right mix of flavor and uniqueness to create a local business that's a mega hit.
New Year's resolutions have begun (and are hopefully still intact), everyone is starting to tire of winter (at least here in the Midwest), and a new face shows up on the editorial page (Where's Pete? ... more