Bailey Nurseries honors 4 brand licensees
Bailey honored four brand licensee partners earlier this summer for their outstanding contributions to its consumer brands Endless Summer Hydrangeas, First Editions Shrubs & Trees, and Easy Elegance Roses.
The awards were presented at the annual grower meeting in June, recognizing excellence across various categories such as sales performance, plant quality, social media engagement, trade show participation, effective communication, and overall partnership.
“There are many moving parts throughout the year, and we observe how our grower partners are representing our brands not just at retail but also to their customers and end consumers,” said Layci Gragnani, brand and business development manager. “These four partners have represented our three brands in exceptional ways this past year. We are delighted to acknowledge their hard work and continued partnership. Their dedication is a key driver behind the continued success of our brands.”
The 2024 award recipients are:
• Trial Grower of the Year:Loma Vista Nursery
• Endless Summer Grower of the Year: Baucom’s Nursery
• First Editions Grower of the Year: Means Nursery
• Easy Elegance Grower of the Year: Overdevest Nurseries
Photo courtesy of Bailey.
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