Dec 13, 2023
Bloomin’ Easy to release exclusive perennials in 2024

Bloomin’ Easy has announced that it will release its first exclusive perennials next year, starting with Salvia Perpetual Purple in January.

Attendees of the Mid-Atlantic Nursery Trade Show (MANTS) and Landscape Ontario Congress Trade Show & Conference (Congress) will get the first chance to see it in person.

Salvia Perpetual Purple from Bloomin' Easy
Perpetual Purple Salvia is compact and tidy, with rich purple flowers and calyxes that offer weeks of extended attraction. More exclusive varieties are set to graduate trials and release around the time of Cultivate‘24, taking place July 13-16 in Columbus, Ohio.

“Perpetual Purple marks an exciting new chapter for the Bloomin’ Easy Perennial Collection,” DeVonne Friesen, brand founder, said. “Over the coming seasons we aim to add many more truly standout exclusive perennials to Bloomin’ Easy, and we’re honored to set the tone with a class-setting Salvia like Perpetual Purple. We can’t wait for growers, retailers and homeowners to experience its standout value.”Salvia Perpetual Purple from Bloomin' Easy

To learn more about Bloomin’ Easy Perennials, visit Bloomin’ Easy Perennial Collection inputs are available from Van Belle Youngplants. For more information, visit