Marketing

NGB celebrates YouTube milestones

The National Garden Bureau (NGB) has hit new milestones on social media powerhouse YouTube. On May 10, the NGB YouTube channel officially surpassed... more »

The Secret Garden in Elk Grove, California, fall Full Moon Party

Event Central: Full Moon Party

Sabrina Khal of The Secret Garden in Elk Grove, California, shared how its fall Full Moon Party draws a crowd during an otherwise typically slow month... more »

Are You Telling the Right Story? How Storytelling Can Transform Your Garden Center’s Success

Is your garden center telling the right story?

Garden Center Show speaker Jeff O'Brien shares how using data to tell the right story can transform your garden center’s success — because most of... more »

How garden retailers can use Pinterest to attract customers and boost sales.

Harnessing the power of Pinterest for your garden center

Garden Center Show speaker Gail Pabst shares how garden retailers can use Pinterest to attract customers and boost sales. Forget fleeting social me... more »

Experts at Arena Flowers analyzed two years’ worth of Google search data to reveal the top floral trends for 2025

Google data reveals top flowers for 2025

Experts at Arena Flowers analyzed two years’ worth of Google search data to reveal the top floral trends for 2025, with snapdragons, peonies, tulips... more »

Three pottery and container suppliers share what’s trending and tips on how to sell more of this essential product category. Photo courtesy of Botanical Collections.

Exploring the latest trends in pottery and containers

Top photo courtesy of Botanical Collections. From innovative designs to eco-friendly offerings, customers are looking for pottery and containers t... more »