Marketing
Axiom survey finds home gardening interest continues to rise
Interest in home gardening continues to rise despite concerns about the economy, weather and increased time spent at work in 2023. The new study found... more »
PDSI partners with garden influencer
Plant Development Services (PDSI) recently announced a strategic partnership with garden content creator Linda Vater. This collaboration will highlig... more »
That Flower Feeling schedules free floral marketing webinar
That Flower Feeling, a marketing initiative dedicated to the growth of the fresh cut flower industry, recently announced it will host a webinar "Maste... more »
SAF’s Petal It Forward scheduled for Oct. 18
The Society of American Florists’ annual goodwill giveaway, in which floral businesses hand out two bouquets — one for the recipient to kee... more »
How to engage with new and returning customers
Engaging with new and old customers is a challenging prospect for business owners in all industries. This age of constant media consumption and the ab... more »
10 tips to maximize your email marketing
Email marketing is a powerful tool garden retailers have to engage with their customers, build brand loyalty and drive sales. One key ingredient for s... more »
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