Marketing

NGB announces 2026 “Year of the” genera
National Garden Bureau (NGB) has announced selections for the 2026 “Year of the” program. The “Year of the” program chooses genera specific... more »

Monrovia promotes heat-loving plants in new campaign
Monrovia is celebrating summer with a Heat Lovers Campaign designed to increase consumer awareness and drive sales of varieties that thrive in the hea... more »

NGB celebrates YouTube milestones
The National Garden Bureau (NGB) has hit new milestones on social media powerhouse YouTube. On May 10, the NGB YouTube channel officially surpassed... more »

Event Central: Full Moon Party
Sabrina Khal of The Secret Garden in Elk Grove, California, shared how its fall Full Moon Party draws a crowd during an otherwise typically slow month... more »

Is your garden center telling the right story?
Garden Center Show speaker Jeff O'Brien shares how using data to tell the right story can transform your garden center’s success — because most of... more »

Harnessing the power of Pinterest for your garden center
Garden Center Show speaker Gail Pabst shares how garden retailers can use Pinterest to attract customers and boost sales. Forget fleeting social me... more »


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