Marketing
What garden retail customers actually want from their shopping experience
Most garden center owners think they know what customers want: better prices, more inventory, convenient hours. And while those things matter, they’... more »
Marketing tips to grow your sales
Running an independent garden center is a labor of love. You are providing beauty, sustenance and a connection to nature for your community. But letâ€... more »
Innovative Ideas: Rounding up to support the community
Piedmont Feed & Garden Center (PFGC) has redefined what it means to be a community-rooted independent garden retailer through its innovative and i... more »
Becoming a digital garden center
A customer walks into a garden center and asks for help finding plants for a shady patio. The staff member walks them through a few options, explains ... more »
The strategy behind the strategy
There are three types of change that can occur, affecting your garden center — and in life: change by crisis, change by drift and change by design. ... more »
Keep color selling longer with shoulder-season crops
Season-extending varieties provide gardeners with dependable color, texture and performance during transitional times of the year. This gives growers ... more »
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