Marketing
PDSI’s marketing approach sparks significant interest among younger generations
Plant Development Services (PDSI) reportedly marked significant growth in engaging Millennial and Gen Z audiences in 2023 thanks to a multi-pronged ma... more »
Pen & Petal makes team changes
Pen & Petal Inc. has promoted Olivia Kaatz as account coordinator and project manager, while Joli Hohenstein is leaving her role as mark... more »
Video tips and tricks for garden centers
Debbie Foisy is giving the presentation “Turn Your Boring Plant Expertise Into Fun, Catchy Videos” on Tuesday, July 18, at Cultivate’23. Here, ... more »
PLNTD in the community
Danielle and Lauren Gambino have always had a love for plants, but it wasn’t until 2020 and the COVID-19 pandemic that these sisters decided to turn... more »
Social media and horticulture
Communication between businesses and consumers in the horticulture industry is an important topic to revisit periodically in the face of developing te... more »
Going Mobile: Considerations for Incorporating a Food Truck at Your IGC
You have a store full of customers — how can you get them to stay longer? Feed them of course. Two garden centers share the different roads they f... more »
Videos
