Garden Center Show Wisconsin Center

July 2023
Garden Center Show returns to Milwaukee

The 2023 event includes a garden center tour, several keynotes, a trade show and opportunities to network with other green industry professionals.

Garden Center Show booths preview

Bailey Nurseries

Meet the best varieties of First Editions Shrubs & Trees, including bigleaf hydrangea ‘Eclipse’, new for 2024. Find top-selling plants, merchandising and marketing tips, and more.

Booth 310

Conant Collections

Jeffersonian Drum Thermometer uses a bimetal coil that expands and contracts with temperature changes, causing the brass drum to rotate until it aligns with a pointer to indicate the current temperature.

Booth 1529


The Garden Center Show is scheduled to return to downtown Milwaukee from Aug. 8-10 at the Wisconsin Center. The event draws garden center operators, suppliers, educators and business thought leaders in one place to help independent business owners learn how to compete with big box operations.

“We know it is difficult to find time away from your busy garden center, and that is why we work hard at the Garden Center Show to bring you a great product mix of vendors from which you can shop,” says Jim Reed, co-director. “It is also why we developed an education program that hits on the important aspects of your business and addresses your everyday concerns. The Garden Center Show is the best and easiest way to find your next bestseller, and just one idea from the 17 conference sessions could have a vast positive impact on your garden center. The Garden Center Show has all you need to succeed in a relaxed, casual and comfortable environment. We look forward to seeing you there.”

The free registration provides attendees with access to the exhibit hall, keynote sessions and the networking reception on Wednesday, Aug. 9. A garden center tour on Monday, Aug. 7, requires separate registration.

Trade Show

The three-day trade show showcases the products, offerings and services that appeal to independent garden centers. Hundreds of exhibitors from around the country will display their products for the 2023 holiday season and the 2024 gardening season.

Conference Program

Running concurrently, the Garden Center Show conference offers an education program consisting of 22 sessions, led by top minds and leading experts in specialized areas of retail, gardening and business management. Each morning will begin with a keynote presentation, followed by breakout sessions throughout the day.

Garden Center Tour

Attendees can also sign up to attend an independent garden center store tour, which is scheduled to take place on Monday, Aug. 7, the day before the show opens. The tour, with stops at five independent garden centers in the Milwaukee area, will provide opportunities to network with fellow business owners, share business strategies and spark new ideas.

Networking Opportunities

The event will again include the Lawn & Garden Retailer Networking Lounge, a place on the show floor to have a seat and network with other attendees. Editors from L&GR will be in the lounge throughout each day to engage with participants and encourage and foster discussion.

For more information and to register, visit

Lawn & Garden Retailer is the exclusive media sponsor of The Garden Center Show.

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