Green Goods
Bailey names new strategic account representative
Bailey has announced the appointment of Drew Puthoff as strategic account representative. In this new role, Puthoff will be working on Bailey’s direct business with The Home Depot, building strong relationships with customers and driving... more »
Bioluminescent petunias now available for U.S. market
Light Bio, a synthetic biology startup, announced that it is now selling its bioluminescent petunias in the U.S. With support from biotech leaders such as NFX and Ginkgo Bioworks, Light Bio is reimagining the horticultural... more »
Beacon impatiens announces 2024 charity supporting multiple sclerosis fundraising efforts
For the 2024 gardening season, PanAmerican Seed and Beacon impatiens will partner with the local chapter of the National Multiple Sclerosis Society to support their fundraising efforts and help fight a disease that affects 2.8... more »
Should you start a winter vegetable market?
Vic Vanik said starting a winter vegetable program and farmers market was “a game-changer” for Four Seasons Greenhouse and Nursery. He and his wife Gail bought the company in 1998, a grower-retailer in Dolores, Colorado,... more »
From seed to store: How an agribusiness became a shopping destination
When Banny Oakes started a produce stand in South Florida in the 1930s, he likely could not have foreseen that his no-frills business would grow into the largest independently owned agribusiness in the region. Under... more »
2024: Year of the African violet
Each year, the National Garden Bureau (NGB) designates specific crops to honor and promote at all levels of the industry. As part of its “Year of” program, the organization selects one annual, perennial, bulb crop,... more »
Discover the Top 100 Searched Plants of 2023 from NetPS Plant Finder Tool
In 2023, red creeping thyme (Thymus praecox 'Coccineus') emerged as the most searched-for plant on the NetPS Plant Finder Tool, signaling a shift in customer preferences. And while trees and shrubs continued to dominate the... more »
Shop Monrovia brings new customers to garden retailers
The Shop Monrovia Program allows customers to pre-purchase inventory to be picked up at local garden centers. “Think of it as a special-order system,” said Katie Tamony, Monrovia chief marketing officer. “Your customers are getting exactly... more »
Syngenta Flowers names Alicain Carlson head of marketing
Syngenta Flowers announced the appointment of Alicain Carlson, Ph.D., as head of marketing - Americas. This appointment supports the company's commitment to launching new products backed by technical data and cultivating an innovative portfolio through... more »
Danziger offers preview of 2024 CAST display
Danziger is offering a preview of its 2024 CAST display in Gilroy, California, displaying both what’s new and a glimpse of the future. New breeding work is providing solutions for challenges every grower will face,... more »
Registration open for California Spring Trials stops
California Spring Trials is quickly approaching — take some time soon to map out your trip for the 2024 event and make appointments for each stop. We've gathered all the information and registration links directly... more »
Caitlin Hupp joins Proven Winners retail team
Caitlin Hupp has joined the Proven Winners Retail Solutions Team, covering the Midwest and Western regions of the U.S. and Canada. In this newly created role, Hupp will focus on the needs of IGCs and... more »
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April 24, 2024
Teachers to take field trip to explore horticulture
April 23, 2024
That Flower Feeling names 9 to marketing committee
April 23, 2024
