June 2018

Seriously Simplified

In April, we headed to California for Spring Trials to see the latest and greatest that the breeding companies plan to bring to market in the next year. For every annual trip down the coast,... more

Selling to 4 Generations & More

Ask some simple questions to learn how to engage all the different customers that walk through your doors.

Patio Personality Plus

Bringing the indoors outdoors has been a trend for a long time, but here are some new trends in outdoor living in 2018.

Photo-Worthy Displays

At the 2018 California Spring Trials in April, the breeding companies had some standout merchandising ideas sure to provide you with ideas for the garden center.

Plant Style: How to ‘Greenify’ Your Customer’s Space

Learn how to make your houseplant department stand out and how best to help shoppers translate this category inside their own homes.

Promoting Universal Access to Plants

The people-plant connection is a large part of your business, so use research findings and these ideas to help facilitate a link with nature.

Chore or Cherish?

Over the years, as the consumer psyche and behaviors have evolved and technology has changed the way they shop, we increasingly hear that the products our industry sells aren’t as relevant to the co... more

Va Va Bloom

Dickman Farms Greenhouse & Garden Center in Auburn, New York, rolled out the red carpet for its annual spring kickoff event the second week of April. Retail general manager Stephanie Whitehouse talks about the success of this year’s Hollywood and movie-themed Va Va Bloom.