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September/October 2020

Playing Favorites

Breck’s Bulbs set out to identify the most popular flowers by state in America, based on Google Trends search volume data and the USDA’s Census of Horticultural Specialties.

How Clear Is Your Crystal Ball for 2021?

Garden centers’ success in 2021 will depend on positive messaging to consumers.

Why the Global Pandemic May Have a “Green Lining”

If retailers don’t capitalize on this moment in time, time will pass and interest in gardening and plants may wane again.

Getting into the Holiday Spirit

Incorporating a Christmas business may complement your IGC — and there could be a lucrative opportunity for incremental dollars.

The Virus Who Stole Christmas?

How will the pandemic affect garden centers’ holiday business?

5 Minutes With … Jessie Jacobson

Jessie Jacobson is owner of Tonkadale Greenhouse in Minnetonka, Minnesota, and a GPN Magazine 40 Under 40 alumnus.

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