De Vroomen Garden Products launches Sesame Street collection
De Vroomen Garden Products has announced the launch of its Sesame Street Collection. This one-of-a-kind product line for kids brings together the beloved characters of Sesame Street and De Vroomen’s mission to educate the next generation about gardening, sustainability and the wonders of nature.
The Sesame Street Collection, developed in collaboration with Philos, De Vroomen’s educational and creative product division, features gardening kits, tools, games and activities tailored for young gardeners. The exclusive partnership leverages the iconic appeal of Sesame Street to introduce green-focused and entertaining gardening experiences to children in the U.S., Canada and parts of Europe. The product collection is available for U.S. and Canadian orders through De Vroomen Garden Products.
“Sesame Street’s focus on learning and environmental consciousness aligns perfectly with our pledge to connect children with nature,” said Joris Philippo, founder of Philos and representative of De Vroomen’s Holland office. “With the Sesame Street Collection, we aim to inspire lifelong passions for gardening by empowering budding green thumbs with the knowledge and tools to cultivate their own plants and experience the satisfaction of watching them grow, learning patience, and connecting with nature throughout the process.”
The inaugural launch of De Vroomen’s new kid-inspired line features eight Sesame Street-themed products, each thoughtfully designed to engage youngsters with gardening while incorporating educational elements. Highlights within the collection include numerous family-friendly products focused upon pleasurable and whimsical garden- and gardening-related options:
- Inspired by Big Bird, the Sunflower Plant Game invites children to plant, water and compete as they grow their sunflowers to the finish line.
- The Biodegradable Pot Kit combines Abby Cadabby’s magical personality and passion for learning with the joy of gardening. This sustainable gardening kit includes a biodegradable pot, strawberry seeds and a coco soil tablet, inspiring little ones to explore the wonders of sustainability.
- Young gardeners can also benefit from Abby Cadabby’s Wooden Tray Gardening Kit, equipped with a recycled plastic-lined wooden tray, strawberry seeds and coco soil, offering another fun and stylish way to grow fresh strawberries at home.
- The Sesame Street-themed Seed Paper Confetti Packet contains biodegradable confetti paper infused with wildflower seeds, encouraging hands-on gardening fun by allowing kids to plant the seeds they toss into the garden like confetti.
- Sesame Street characters bring an environmentally conscious twist to reading with the Wildflower Seed Paper Bookmark. Kids can mark their favorite pages in books with the bright, cheerful bookmark, and later plant the bookmark’s contents to grow gardens of wildflowers.
- The Sesame Street Seed Bomb in a Box features a butterfly mix seed bomb in a lively, giftable box adorned with Sesame Street’s 7-year-old characters Bert and Ernie, who famously live at 123 Sesame Street. This captivating product provides an easy way for kids to plant seeds in areas where traditional planting might be challenging or when low water conditions exist. The seed bombs are essentially seed balls that come wrapped in organic matter, yielding non-invasive, butterfly-attracting flowers.
- The Ceramic Pot Kit, created around the persona of Cookie Monster, includes a ceramic pot, forget-me-not seeds and a coco soil tablet.
- Cookie Monster’s Pumpkin Cultivating Kit offers kids an entertaining and immersive fall activity, complete with pumpkin seeds and coco soil, allowing them to grow plump, hearty pumpkins in time for next Halloween.
Additional Sesame Street Collection products featuring Cookie Monster, including interactive pumpkin carving kits and imaginative paint sets, are set to launch in Fall 2025.
Photo courtesy of De Vroomen Garden Products.
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