May 8, 2024

Mike Friedrichsen named Pasticallo vice president of sales

Pasticallo has announce the appointment of Mike Friedrichsen as vice president of sales for its new line of smart umbrellas.

“This is an amazing opportunity with a very exciting new product,” Friedrichsen said. “The addition of new smart technology to products in the outdoor category is timely and will resonate with today’s consumers.”

Pasticallo will introduce a line of solar powered, rechargeable, motorized, wind-sensored, automatic-closing umbrellas with integrated center lights, replaceable rib lights, and remote-control functionality at the upcoming Casual Market Atlanta in Building 1, 8th floor, booth 207.

For more information, visit pasticallo.com.