Merchandising

The Four C’s of Christmas Trends
After what we’ve all been through this year, I might be suspicious of someone who honestly believes they KNOW what’s in anyone’s shopping brains... more »

Expand Your Birding Offerings to Help Your Sales Take Flight
Even without economic disruptions such as the COVID-19 pandemic, independent garden centers and nurseries are always looking to expand not only their ... more »

Sleeping with the (Fr)enemy…
It won’t come as a surprise to most of you that retail is as tough as it’s ever been, and the impact on retailers is ominous. It’s been recently... more »

2019 Merchandiser of the Year Winner
Fun and funky might not be the first words that come to mind when thinking about a garden center — but they’re exactly what Gardens of Babylon in ... more »

Hitting the Target: Marketing to Shoppers Under 40
"Customer-centric” is a marketing buzzword that’s often used to describe the type of experience that attracts millennial and Gen Z consumers. Yet... more »

Three Things ALL of Us Need
Today put the “burned” in “burned out” for me. It’s not that it was hard, or even overly difficult in tasks, co-workers or dealing with cust... more »