Articles
5 Outdoor Living Design Trends for 2021
Don’t call it a comeback — outdoor living has been a big category in lawn and garden for years. But the pandemic — and subsequent stay-at-home mandates we’ve all endured — have sent it into new levels... more »
Ecommerce: Lessons from Listening to IGCs
By now, everyone has had conversations about ecommerce with industry leaders, providers or businesses who have implemented an ecommerce solution this past year. I would like to share what I have learned from working with... more »
What Are You Marketing?
As I was looking through the ads in Sunday’s paper (in January — too early for lawn and garden ads in the Minneapolis market), it got me thinking about a dilemma that always mystified me... more »
Promoting Pollinators
The green industry benefits from services provided by pollinating insects because plants bearing fruit at garden centers are often preferred by retail customers. Also, pollinators help urban landscapes thrive by fostering berry and other fruit... more »Houseplants and Growing Your Business
We’ve all heard over and over that millennials are driving the wave of new gardeners. A new survey from the folks at Axiom took a look at how the experience of those plant parents stacked... more »
Tools to Help You Master Your Social Media
We at National Garden Bureau and All-America Selections are very honored to continue to provide content for garden retailers’ e-newsletters and social media as part of our mission. We’re now going one step further with... more »
A New Way of Thinking and Planning
The year 2020 brought us a whole new set of variables we hadn’t anticipated or planned for; this got me thinking about some inadequacies in our traditional planning processes. Historically, most business leaders have adopted... more »
Houseplant Trends
The houseplant trend isn’t going anywhere anytime soon, especially for the “plant parents” demographic, where those plants are their babies. It all started when one of our salespeople approached a friend who owned a garden... more »
5 Minutes With … Jared Hughes
Can you share a bit about your background? I have an associate’s degree in landscape design and architecture degree from Columbus State Community College. I worked in the trade for 10 years at Foertmeyer &... more »
Creative Ways to Merchandise Outdoor Art
Three years ago, West of the Wind initiated a “Display Contest” for our retailers, where they could win free prints. The response was terrific, and we were amazed at the unique and creative ways our... more »
Hiring in Retail
Top talent should be a priority for all retailers. Having outstanding people on your team can help you sell more products, be more efficient, and most important, serve customers better. So how do you find... more »
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