Marketing

Ensuring a Better Return

From landscape design assistance to the utilization of a new customer survey program, Rice's Nursery is taking necessary steps to keep its customers coming back.No one can say Rice's Nursery doesn't take risks — and... more »

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Let Me Explain…

... why hosting a farmers market in the dead of winter makes business sense for Russell's Garden Center.A farmers market at Russell's Garden Center was a long time dream of third generation owner, Lewis Russell.... more »

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The Garden-to-Table Garden Center

Empower your customers and establish your garden center as a leader in your community's garden-to-table movement with necessary workshops and events.As more people are becoming aware of where their food comes from and how it's... more »

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Making A Scene

With extra in-store promotions and recent breeding innovations, orchids are experiencing a revival that's worth your customers' attention.For brown thumbs and new homeowners, orchids can give off an intimidating vibe. To them, their delicate and... more »

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Giving Thanks

Pairing together the technology you have at hand with a simple "thank you" note can go a long way in helping you pinpoint and retain your best customers.There has been a great deal of talk... more »

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Let me explain…

... why a bank from the Pacific Northwest can teach you how to make your business more memorable.Like leaders and owners in any industry, those of you running garden centers are in a constant battle... more »

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Socially Focused

Looking for some one-on-one time with your customers, but unsure of the best way to do it? North Haven Gardens found a way through Facebook and focus groups.At North Haven Gardens (NHG), we feel that... more »

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A More Direct Mail

By filtering down your customer list, direct mail can have a cost-effective reach and return for your garden center.When you live in a rural part of the country where there are generally more cows than... more »

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Making It Matter

While starting a blog may take only a few minutes, maintaining your garden center's blog takes dedication and professional content to keep your customers returning for more.People are asking how Mahoney's Garden Centers came to... more »

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Better When Bartered

Looking to give your garden center's layout a little extra oomph but don't have the extra cash to make renovations? Barter your space for some much needed improvements.Look around your garden center. It's nothing but... more »

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Meeting Face to (Face)book

Facebook is providing invaluable tools for small businesses like Garden*Hood. Still in its infancy, this Atlanta retailer has recognized Facebook's intimate, hands-on approach when establishing meaningful relationships with its customers.When the owners of the garden... more »

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It’s More Than 140 Characters

With social media taking the marketing world by storm, it's easy to resist its methods, but don't ignore its impact.If my alarm clock radio woke me one morning with news that Twitter went "poof" and... more »

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