Marketing
Each year Lawn & Garden Retailer asks a number of well-known industry professionals to make their predictions for the new year. This year is no different. We have different perspectives from a retailer, a few...
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Welcome to the first edition of Lawn & Garden Retailer's "Consumer Talk." This panel is made up of 10 participants of all ages, locations and gardening levels to do tasks and answer questions about their...
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OK, after reading the headline, you're probably expecting a discourse on how low prices drive business and how you should jump on that bandwagon. Don't take me wrong... Wal-Mart is a very successful company that...
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As you're walking through the mall or driving down the street, which retail stores grab your attention? It might be a store's window display, its advertisement on the side of a bus or another person...
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Creative ways to advertise and market products, companies and events are conceived every day, each one bigger and better than the one before. Larger companies can even afford to hire agencies to do all of...
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It's a bit counter intuitive for those of us in the business of selling plants to be excited about minimalist gardens, but lately I've had my eyes opened to the ever-growing trend of the simple,...
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The January 2006 issue of Lawn & Garden Retailer included the annual "Industry Leader Forecast" article, and I was flattered to be included in the forecasting group. As 2006 draws to a close, I revisited...
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The single most consistent factor in the entire retail equation is "The Customer." Everything may change. Cycles come and go. Prices and geography have less to do with customer habit than an innate and intuitive...
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Garden center retailers who do a seasonal manner like Christmas business face the monumental task of constantly transforming their retail operations without crippling existing year-round business. You need to develop a well-thought-out plan to successfully...
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'Tis the season to plan ahead for the holidays. Maybe this year, you will consider organizing holiday classes or workshops to draw the public into your store during a time when most may not be...
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Spring 2006 might be in the past, but for many, it was a season they will not long forget. The culprit? Weather. Whether it was good, bad or just so-so, weather was the talk of...
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Even though we have recently seen a "movement" of sorts toward an organic lifestyle, organic gardening is not new it has been in existence since long before the term "organic" was coined (the term...
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