Marketing
Larger Than Life
Within the past month, I have been traveling to a number of garden centers around the country (for more information on the travels, see Headlines) learning what is hot and what is not right now.... more »Is Floriculture Relevant?… You bet it is!
Understanding the Consumer: Is Floriculture Relevant? was the topic of the week at the recent Seeley Conference conducted at Cornell University, Ithaca, N.Y. This conference is an industry think tank, drawing in leaders from all... more »Artistic Flare
Handmade, hand-painted, artsy do those words seem to be coming out of your customers' mouths a lot lately? More and more consumers are looking into items for their gardens that are artistically based, including... more »Celebrations…
This is the season for celebrations... weddings and graduations, the end of one stage of life and the beginning of another. It's a season of celebrating the accomplishments that one had to endure and achieve... more »
Videos
News
December 5, 2024
NRF predicts ‘successful holiday retail season’
December 5, 2024
AmericanHort commends court’s stay on DOL’s amended H-2A regulations
December 5, 2024
Axiom releases 2025 Gardening Outlook Study
December 5, 2024
Reps Are Local Too announces second virtual roundtable
December 3, 2024
