social media

December 22, 2014
OAN Launches New App for Nurseries

The Oregon Association of Nurseries (OAN) has released an app for iOS devices to help nursery businesses connect with each other. The Oregon Nursery Map app is a digital counterpart to the OAN's printed Wholesale... more »

Looking for Local

Let's set the scene: A young married couple just moved into their first home in a big new city. The boxes are unpacked and things are starting to come together ... on the inside. The... more »

May 21, 2013
Rocket Farms Creates Interactive Consumer Website

Wholesale grower Rocket Farms, Half Moon Bay, Calif., has launched a new website to support the brand's innovative approach that focuses on fun, creativity and interaction with the consumer.The new look offers a wide... more »

May 21, 2013
Former BHG Editor Joins Costa Farms

Costa Farms has hired Justin Hancock to fill the newly created position of consumer marketing and digital specialist. Hancock had been the digital content manager and garden editor at Better Homes and Gardens.According to Maria... more »

March 13, 2013
HGTV Network Debuts New Website

Scripps Networks' HGTV has launched, a website designed to inspire, inform and engage gardening enthusiasts.The website is designed for beginners and professionals, and offers expert guidance and an online community of gardeners to support... more »

October 24, 2012
AFE Releases Social Media Guide

The American Floral Endowment (AFE) recently released it Social Media Guide for Floral Retailers and Wholesalers.This free guide contains information for individuals who want to brush up on their social media knowledge or for those... more »

The Spokes of Your Social Media Wheel

Strategy is the most crucial social media topic. Come up with a plan and stick with it for at least six months. I encourage my clients to write an editorial calendar — three months out... more »

The Five Deadly Fears of e-Newsletter Publishing (and how to overcome them)

1 Fear of Having Nothing To SayAs a small business owner, you know a lot more than you may realize. And although running out of material is the number one reason cited by small business... more »

May 22, 2012
BASF Produces Video on Benefits of Ornamentals

BASF has created a new YouTube video, "Plants Give Back: Benefits of Ornamentals," that helps explain the benefits that are created by plants. The educational video is a helpful tool for media, industry professionals and... more »

April 11, 2012
Organic Gardening Magazine and Safer Brand Partner to Launch App

Organic Gardening magazine, in partnership with Safer Brand garden products, announces the release of Planting Planner, a free app designed to take the guesswork out of planning a garden.Organic Gardening magazine, in partnership with Safer... more »

February 21, 2012 Adds Veggies and Herbs

John Henry Company has expanded its website to include additional resources for gardeners interested in growing vegetables and fresh herbs.John Henry Company has expanded its website to include additional resources for gardeners interested... more »

January 6, 2012
FMRF, FPO Join Forces to Develop Social Media Guide for Retailers and Wholesalers

The Floral Marketing Research Fund has partnered with the Flower Promotion Organization on a one-year project, A Social Media Guide for Floral Retailers and WholesalersThe Floral Marketing Research Fund (FMRF) has partnered with the Flower... more »