social media
Selling to Settled-In Millennials
Reaching Millennials and selling to them is an ongoing challenge for garden centers. The new GrowIt! Garden Socially app targets Millennials between the ages of 28 and 32 just the young customer every retailer... more »GrowIt! Announces Scholarship Winners
The GrowIt! Garden Socially app recognizes six recipients of its 2014 Fall Scholarship Program. More than 150 students applied from 30 of the nation's top horticulture programs. Through the GrowIt! app, students shared their plant... more »OAN Launches New App for Nurseries
The Oregon Association of Nurseries (OAN) has released an app for iOS devices to help nursery businesses connect with each other. The Oregon Nursery Map app is a digital counterpart to the OAN's printed Wholesale... more »
Looking for Local
Let's set the scene: A young married couple just moved into their first home in a big new city. The boxes are unpacked and things are starting to come together ... on the inside. The... more »Rocket Farms Creates Interactive Consumer Website
Wholesale grower Rocket Farms, Half Moon Bay, Calif., has launched a new website to support the brand's innovative approach that focuses on fun, creativity and interaction with the consumer.The new look www.rocketfarms.com offers a wide... more »
Former BHG Editor Joins Costa Farms
Costa Farms has hired Justin Hancock to fill the newly created position of consumer marketing and digital specialist. Hancock had been the digital content manager and garden editor at Better Homes and Gardens.According to Maria... more »HGTV Network Debuts New Website
Scripps Networks' HGTV has launched HGTVGardens.com, a website designed to inspire, inform and engage gardening enthusiasts.The website is designed for beginners and professionals, and offers expert guidance and an online community of gardeners to support... more »AFE Releases Social Media Guide
The American Floral Endowment (AFE) recently released it Social Media Guide for Floral Retailers and Wholesalers.This free guide contains information for individuals who want to brush up on their social media knowledge or for those... more »The Spokes of Your Social Media Wheel
Strategy is the most crucial social media topic. Come up with a plan and stick with it for at least six months. I encourage my clients to write an editorial calendar three months out... more »The Five Deadly Fears of e-Newsletter Publishing (and how to overcome them)
1 Fear of Having Nothing To SayAs a small business owner, you know a lot more than you may realize. And although running out of material is the number one reason cited by small business... more »
BASF Produces Video on Benefits of Ornamentals
BASF has created a new YouTube video, "Plants Give Back: Benefits of Ornamentals," that helps explain the benefits that are created by plants. The educational video is a helpful tool for media, industry professionals and... more »Organic Gardening Magazine and Safer Brand Partner to Launch App
Organic Gardening magazine, in partnership with Safer Brand garden products, announces the release of Planting Planner, a free app designed to take the guesswork out of planning a garden.Organic Gardening magazine, in partnership with Safer... more »
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April 24, 2024
Teachers to take field trip to explore horticulture
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That Flower Feeling names 9 to marketing committee
April 23, 2024
