November/December 2012

Do Customers See You as You See Yourself?

At the end of the day, it's all about meeting the consumer needs, wants and desires, and delivering the solutions, satisfaction and success they're looking for. The closer you can get in sync with the way your customers think and their expectations, the better relevancy and authenticity you can achieve.

Trophy Case Varieties

Looking for a legitimate way to set your customers up for success? An All-America Selections Display Garden can prove to be a great starting point.

The Female Eye

Why are men designing for women? McConkey Company answers retail's age-old question with feminine, modern flair.

Reclaiming the Many Uses of Old

This offseason, rework old wooden items into your merchandising efforts for an authentically new feel.

Planning in Pink

October is Breast Cancer Awareness Month, but there's never an off time to inspire breast cancer awareness in your community with a Pink Day event.