Ball Seed moves seed packaging into new building
The seed packaging team of Ball Seed has moved its operations into new, updated spaces in West Chicago, Illinois. The recently built addition will house the company’s Seed Distribution and Seed Processing systems.
This move coincides with the recent redesign of Ball Seed’s product packaging to improve functionality and efficiency for greenhouse growers. The packets have evolved from a 1D barcode to a new and interactive 2D QR code that, when scanned with a smartphone or scanning device, takes customers to real-time information and resources. This technology enhances customer access to timely seed-quality information, technical support, and marketing resources, putting all seed data in the palm of growers’ hands.
Some of the live data shared by scanning the new labels includes:
- Current Ball Vigor Index (BVI): the industry standard for measuring seed vigor and uniformity of germination.
- Current germination rate and most-recent test date for the seed lot.
- Hyperlink to marketing support and technical information for germination and finishing.
- Material number, vendor lot number, and product description.
“Customer access to seed information has never been easier,” said Jim Kennedy, senior commercial director of Ball Seed. “High-quality seed is the foundation to a successful season. Growers can use the data found on our seed packets to optimize their sowing and germination space.”
“With the new seed label and efficient new space, Ball Seed is elevating our customer’s seed experience,” said Dave Hannebuth, Ball Seed’s seed processing center manager. “All finished packaging — every seed coming off this line — now has the latest germ and real-time information growers can use to make informed decisions in their business.”
For more information, contact Ball Seed at 800-879-BALL or [email protected] and include a contact number if you would like us to connect with you by phone.
Photos courtesy of Ball Seed.
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