Cut flowers
580 retailers participate in SAF’s Petal It Forward event
The Society of American Florists’ ninth annual Petal It Forward event on Oct. 18 drew in participants from 580 floral businesses in all 50 states ... more »
Judy Laushman to retire from ASCFG
The Association of Specialty Cut Flower Growers (ASCFG) has announced that Judy Laushman, executive director, will retire at the end of 2023. Along wi... more »
That Flower Feeling schedules free floral marketing webinar
That Flower Feeling, a marketing initiative dedicated to the growth of the fresh cut flower industry, recently announced it will host a webinar "Maste... more »
SAF’s Petal It Forward scheduled for Oct. 18
The Society of American Florists’ annual goodwill giveaway, in which floral businesses hand out two bouquets — one for the recipient to kee... more »
Terril Nell inducted into Floriculture Hall of Fame
Society of American Florists announced that Terril Nell, Ph.D., is the 2023 inductee into its Floriculture Hall of Fame. The induction ceremony took p... more »
AFE recognizes 2 industry leaders with new Ambassador Award
The American Floral Endowment (AFE) recently announced the recipients of the inaugural AFE Ambassador Awards. The award recognizes an individual, org... more »
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