Management

Can Garden Centers Prosper When Customers Pinch Pennies?
Can Garden Centers Prosper When Customers Pinch Pennies?

Q In the light of the state of the economy, how can a garden center give customers "more bang for their buck" and still make a profit? I think we're all feeling the pinch —... more »

May 2008
Web 301: Getting the Word Out

You've got your website designed, built and ready to go. Your web designer has helped you secure a host — or maybe you are technically savvy enough to host your website on your own server... more »

May 2008
Coming Clean — Or Greenwashing?

With all the talk about sustainability and the increased sales of green products, many in our industry are asking, "Why aren't we getting more attention? After all, we are the original green industry!" As consumers... more »

May 2008
Family Matters

In June 1983, the United States sent the first woman into space. Compact-disc players were just hitting the market, and the Police's "Every Breath You Take" was at the top of the pop charts. And... more »

April 2008
Maintaining Relevance

As early as October 2007, I started connecting the dots on various economic indicators and consumer spending behaviors and began issuing some causes for concern to you on a down-trending economy's potential impact on your... more »

April 2008
Take Business Into Your Own Hands

Picture this: It's 10 a.m. on Saturday before Mother's Day, and your parking lot is overflowing, your store is buzzing and the lines at your registers are out the door. Sounds great, right? Well, yes... more »

April 2008
Selling Sustainability

The headlines are starting to read like News of the Weird. Coke just announced a partnership with Wal-Mart to sell T-shirts made of plastic bottles. Hotels no longer change your sheets and towels, Banana Republic... more »

April 2008
Managing a Multigenerational Workforce

Looking for a challenge? Try managing a multigenerational workforce. It's one many business owners and managers face. Employees from Generations X and Y, baby boomers and seniors all contribute to your garden center's population. But... more »

March 2008
Going to the Gift Shows

AmericasMart Atlanta Atlanta www.americasmart.com Mission/background: AmericasMart is the largest wholesale marketplace of its kind and is a leading international market source for a wide variety of consumer goods. It hosts 23 wholesale markets and six... more »

March 2008
Hit the Jackpot!

As activities really start ramping up for the spring sales rush, it might be hard to imagine doing anything but managing your garden center's busy operations and taking care of your customers by the beginning... more »

March 2008
Web 201: Complementing Design and Function

Good websites don't just happen. A lot of forethought, planning and organizing goes into creating a website that is useful, purposeful and resourceful. Once you have a master plan for your website — the things... more »

March 2008
Don’t Just Break the Rules…Change Them!

You've been reading about this sustainability thing, right? Everyone — from the New York Times and your local evening news to the magazine you are holding in your hands — seems to be telling you... more »