Management
Choose To Differentiate
As independent retailers, you know what it's like to be locked in a David-versus-Goliath-like battle with your big box competitors: They have the size and breadth while you have the expertise and customer service. But... more »Independents: Setting Themselves Apart
Retailing horticultural products has come a long way in a short time. Do you remember when you produced handwritten signage? Now we have educational, brand-oriented, vibrant, professionally made signs. Do you remember when we sold... more »Pohmer On: Alphabet Soup…Time to Go Back to School?
In Marketing 101, the basic tenets of marketing success are the Four P's: Product, Price, Place and Promotion. Product refers to the physical merchandise assortment, the breadth of what is offered to the consumer, the... more »Be A Lean, Money-Making Machine
This month I've invited a very smart guy to "guest host" the "Dollars and Sense" column. If you were one of the lucky few to hear Andy Rogish speak at last year's OFA Short Course,... more »Retailers Seek Converts!
No, this isn't going to be a religious diatribe with lots of choir singing and hellfire and brimstone sermons (though I may be in need of that on more than a rare occasion). But this... more »Experiencing A World of Ideas
Dedicated to providing industryowners and managers with marketing, financial, inventory control and leadership skills, the American Nursery and Landscape Association's (ANLA) Management Clinic is an intense 3-day event that takes place each year in Louisville,... more »21 Ways to Applaud Success
Many business owners overlook the use of low-cost or no-cost incentives as a way to let employees know they are appreciated. Why? Some think recognizing employees or applauding success means spending a lot of money.... more »Offering Everything Consumers Need
I'll be honest about the origin of this column topic: Late last year, my husband and I got a puppy (a rambunctious puggle), and since then, we have spent more time at the nearest PetSmart... more »Business To Business The Community Way
How do you plant the seed to cultivate your name and grow your business with other businesses in your area? How do you build the inroads so their "green" dollars flow to you for your... more »Jumping Financial Hurdles
Last month, we began talking about the various taxes retailers should know about, be wary of and seek competent counsel to handle well. We discussed charitable deductions, sales tax, bad debt and use tax. Now,... more »Getting to Know Mulch
When it comes to mulch, many consumers know the term but don't know exactly how to use the product in their gardens. They may not even realize how beneficial it is or the different options... more »Being Cart Smart
Carts, whether they are for employee or customer use, can be a major business investment. Yet, the benefits they can bring to your garden center are well worth the cost and effort of outfitting your... more »
Videos
News
April 23, 2024
That Flower Feeling names 9 to marketing committee
April 23, 2024
Garden Center Group reveals 2024 Fall Event details
April 23, 2024
Westerlay Orchids continues sustainable practices
April 22, 2024
Women in Horticulture Week returns May 26
April 22, 2024
Phil Perry joins EHR national sales team
April 22, 2024
Las Vegas Design Center hosting two events in May
April 22, 2024
